Most new corporate webs merely act as a company brochure and switchboard. There may be a support page, but it merely provides the email address and phone number of the support department.
In fact, a company's support load can be significantly reduced by loading the company's web with all kinds of support information such as:
By embodying much of its support knowledge in its web, an
organization can train its customers to consult the web before
consulting the organization. This benefits both the customer
(who gets questions answered more quickly) and the organization
(which benefits from a reduced support load).
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